Thursday 26 November 2009

Screen Based Communication

Today we were briefed a new project, to design and build our own online portfolio - I'm really excited about this project as I've been waiting for the opportunity and time to further my knowledge in web design because it plays an important part in helping me to move forward career wise and most importantly I take great interest in this subject.

As a freelancer I trade under the name of bubblegraphics as the title resembles both ideas and thinking along with personality. I therefore want to further develop my brand.

My initial idea was to express my personality through this project by focusing on the bubbles making my website more personal. With this in mind I wanted to be playful with my ideas and to create my own bubbles experimenting with different couloured inks, fairly liquid and water all mixed together. I LOVED doing this and was amazed by the outcomes and couldn't wait to bring them into photoshop and to place these vivid colours onto a crisp white background as a basis for my website.

With all the attempts of experimenting I chose the one image which I felt most resembled my personality and then refined the ink colour in photoshop to suit.

I used the colour from the bubbles for my logo and the navigation to keep continuity throughout.

I went through numerous ideas, designs and layouts of how I wanted my pages to look, feel and work. The first ones were more illustrative but I soon came to realise I wanted to keep the look and feel strong, bold and graphic which is where my true passion lies.

The fact that I have used a vibrant turquoise blue against a plain white background touches on the playful and creative part of my personality yet remains professional and concise but not too corporate.

Below are some examples from my sketchbook of initial ideas:




My final bubble picture - This one has so many interesting shapes developing, it has to be the one I use!!! - I can almost imagine each shape turning into a character of some kind, for instance the shape towards the bottom right of the page could be a snowman on a bubblegraphics christmas card....


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